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However, the show is marketed not only as a food show but as a part of a lifestyle desired by the target demographic, and Vice shows often team up with brands to sell this. Further, 68% of viewers are male.Īction Bronson’s personal brand already has a large following, and with over 340K Twitter followers and 1.6M Instagram followers, Bronson’s promotion for the show as talent is a key marketing strategy. The largest target lifestyle group watching the network is described as “Young City Solos”. In a viewer profile published by firm Effectv, 48% of Viceland viewers are 18-34 and 50% are 35-54. ![]() According to Nielsen, Viceland has received 60,000 viewers on average in primetime in Q1 of 2017 with viewers ages 18-49. F*ck That’s Delicious appeals to the Vice target demographic- described as “young, affluent and well-educated” who usually “dodge ads both online and on TV” by Guy Slattery, the President of Viceland, in their 2017 upfront. The show, which was originally a Vice webseries, was adapted for television and put on the media company’s network Viceland. On average, each season has about a 10 episode order, give or take. With a four-season order for Vice- this show has been doing pretty well. THE UNTITLED ACTION BRONSON SHOW SEASON 1 EPISODE 35 SERIESThe series is filled with drinking, smoking, and banter between Bronson and his crew.įour seasons of the show have aired on Viceland, with 38 episodes out so far- and 7 of those being a part of the ongoing fourth season. Fitting to the brand, Bronson’s food show is not just about the food, but showcases the rapper’s lifestyle as well. The series follows Bronson and his crew as they eat and travel the world- visiting both fine dining restaurants and local joints - while Bronson tours for his music.į*ck That’s Delicious is a part of Vice’s “Munchies” brand - described as “an alternative to the studio-based “cook-off” formats that have dominated food programming on traditional TV networks - shows that its promo video calls “dull, bland and flat-out boring to the group that matters most in food: young people”. Viceland’s F*ck That’s Delicious is a travel food documentary show hosted by former chef/current rapper Action Bronson. to a legend), but I’ve been slowly filling the hole in my heart with a newer travel food show: F*ck That’s Delicious. It’s been a little over two years since Bourdain’s tragic passing (R.I.P. THE UNTITLED ACTION BRONSON SHOW SEASON 1 EPISODE 35 FULLI’ll declare this with full confidence- Parts Unknown with Anthony Bourdain will always be one of the best travel food shows to ever grace television.
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